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You are browsing the archives of shift.
During these challenging economic times, many people are thinking harder and longer about purchases before parting with their money. For small business owners, this translates to hearing “NO” more often than in the past. Learning to get past “NO” and to successfully keep the potential customer engaged is critical. Here are some tips to help - Continue Reading
On Friday afternoons, I like to schedule time outside of the office. I typically do errands and take care of various miscellaneous to-do’s that don’t easily fit into my schedule. I have found that grouping all these activities together helps me to remain focused and productive during the week, and is also a nice way - Continue Reading
This weekend I continued on my quest to enjoy South Florida during the off-season. Although I must admit the temperature was a bit high even for me, I really enjoyed being out and about after a busy week in the office and attending numerous networking meetings and events. I also really enjoyed the fact that my - Continue Reading
After weeks of no rain and facing a drought here in South Florida, the skies decided to open up. The first two days of rain were a welcomed change. The lawns were turning green, the plants were perking up, and some of the water traps at the local golf course were looking less like sand traps. We needed rain and it had arrived. Life was good.
When day 5 of rain collided with the long weekend, I must admit I was less than thrilled. Although I knew we still needed water to offset the weeks of no rain, this did not help to overcome the disappointment I felt knowing that my outdoor weekend plans would need to be changed. Pool, beach and outdoor BBQ…. gone. – Continue Reading
When first entering the world of small business, many of us began our journey thinking BIG. With great passion and a strong belief that we would be a huge success, we opened our doors and waited for the customers to arrive.
Over time and after experiencing the ups and downs of owning a business, we may have traded “Thinking BIG” for “Being Realistic” and traded “Making Leaps” for “Taking Small Steps.” If this has happened to you, I would encourage you to try out the following exercise for the next 7 days and see what new realities emerge. You might be pleasantly surprised. – Continue Reading